{"id":3733,"date":"2017-03-06T16:04:37","date_gmt":"2017-03-06T21:04:37","guid":{"rendered":"https:\/\/www.pertinencemedia.com\/?p=3733"},"modified":"2019-02-11T15:26:04","modified_gmt":"2019-02-11T20:26:04","slug":"5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel","status":"publish","type":"post","link":"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/","title":{"rendered":"5 facteurs de r\u00e9ussite pour vos campagnes marketing par courriel"},"content":{"rendered":"<p>Avec un retour en moyenne de 65 $ pour chaque dollar investi en marketing par courriel, le courriel est un des canaux les plus rentables au niveau du marketing num\u00e9rique. Avec ce niveau de rentabilit\u00e9 en jeu, vous devez vous assurer que votre <a href=\"https:\/\/www.pertinencemedia.com\/fr\/services\/email-marketing-automatise\/\">strat\u00e9gie de marketing par courriel<\/a> est bien planifi\u00e9e et ex\u00e9cut\u00e9e.<\/p>\n<p><a href=\"http:\/\/campus.infopresse.com\/blogue\/article\/2017\/2\/24\/5-facteurs-cle-de-reussite-pour-vos-prochaines-campagnes-par-courriel\">Cliquez pour lire l&rsquo;article complet et d\u00e9couvrir comment r\u00e9ussir votre pochaine campagne de marketing par courriel.<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Avec un retour en moyenne de 65 $ pour chaque dollar investi en marketing par courriel, le courriel est un des canaux les plus rentables au niveau du marketing num\u00e9rique. Avec ce niveau de rentabilit\u00e9 en jeu, vous devez vous assurer que votre strat\u00e9gie est bien planifi\u00e9e et ex\u00e9cut\u00e9e.<\/p>\n","protected":false},"author":3,"featured_media":3735,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","osh_disable_topbar_sticky":"default","osh_disable_header_sticky":"default","osh_sticky_header_style":"default","osh_sticky_header_effect":"","osh_custom_sticky_logo":0,"osh_custom_retina_sticky_logo":0,"osh_custom_sticky_logo_height":0,"osh_background_color":"","osh_links_color":"","osh_links_hover_color":"","osh_links_active_color":"","osh_links_bg_color":"","osh_links_hover_bg_color":"","osh_links_active_bg_color":"","osh_menu_social_links_color":"","osh_menu_social_hover_links_color":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"off","ocean_gallery_id":[],"footnotes":""},"categories":[467],"tags":[],"ppma_author":[535],"class_list":["post-3733","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-par-courriel","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>5 facteurs de r\u00e9ussite pour vos campagnes marketing par courriel<\/title>\n<meta name=\"description\" content=\"Le courriel est un des canaux les plus rentables en marketing num\u00e9rique. Voici 5 les facteurs cl\u00e9s de r\u00e9ussite d&#039;une campagne marketing par courriel.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 facteurs de r\u00e9ussite pour vos campagnes marketing par courriel\" \/>\n<meta property=\"og:description\" content=\"Le courriel est un des canaux les plus rentables en marketing num\u00e9rique. Voici 5 les facteurs cl\u00e9s de r\u00e9ussite d&#039;une campagne marketing par courriel.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/\" \/>\n<meta property=\"og:site_name\" content=\"Pertinence Media\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/pertinencemedia\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-06T21:04:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-02-11T20:26:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.pertinencemedia.com\/wp-content\/uploads\/2017\/03\/icon-2087418_1280_1487958588.png\" \/>\n\t<meta property=\"og:image:width\" content=\"780\" \/>\n\t<meta property=\"og:image:height\" content=\"390\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Pertinence Media\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@pertinencemedia\" \/>\n<meta name=\"twitter:site\" content=\"@pertinencemedia\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pertinence Media\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/blog\\\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/blog\\\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\\\/\"},\"author\":{\"name\":\"Pertinence Media\",\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/#\\\/schema\\\/person\\\/93115e716ff5617a7507ac603dd94a9a\"},\"headline\":\"5 facteurs de r\u00e9ussite pour vos campagnes marketing par courriel\",\"datePublished\":\"2017-03-06T21:04:37+00:00\",\"dateModified\":\"2019-02-11T20:26:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/blog\\\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\\\/\"},\"wordCount\":86,\"publisher\":{\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/blog\\\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.pertinencemedia.com\\\/wp-content\\\/uploads\\\/2017\\\/03\\\/icon-2087418_1280_1487958588.png\",\"articleSection\":[\"Marketing par courriel\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/blog\\\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\\\/\",\"url\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/blog\\\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\\\/\",\"name\":\"5 facteurs de r\u00e9ussite pour vos campagnes marketing par courriel\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/blog\\\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/blog\\\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.pertinencemedia.com\\\/wp-content\\\/uploads\\\/2017\\\/03\\\/icon-2087418_1280_1487958588.png\",\"datePublished\":\"2017-03-06T21:04:37+00:00\",\"dateModified\":\"2019-02-11T20:26:04+00:00\",\"description\":\"Le courriel est un des canaux les plus rentables en marketing num\u00e9rique. Voici 5 les facteurs cl\u00e9s de r\u00e9ussite d'une campagne marketing par courriel.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/blog\\\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/blog\\\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/blog\\\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.pertinencemedia.com\\\/wp-content\\\/uploads\\\/2017\\\/03\\\/icon-2087418_1280_1487958588.png\",\"contentUrl\":\"https:\\\/\\\/www.pertinencemedia.com\\\/wp-content\\\/uploads\\\/2017\\\/03\\\/icon-2087418_1280_1487958588.png\",\"width\":780,\"height\":390},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/blog\\\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"5 facteurs de r\u00e9ussite pour vos campagnes marketing par courriel\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/\",\"name\":\"Pertinence Media\",\"description\":\"Restez pertinennt \u00e0 l&#039;\u00e8re du num\u00e9rique\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/#organization\",\"name\":\"Pertinence Media\",\"url\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.pertinencemedia.com\\\/wp-content\\\/uploads\\\/2018\\\/10\\\/cropped-icone_white.png\",\"contentUrl\":\"https:\\\/\\\/www.pertinencemedia.com\\\/wp-content\\\/uploads\\\/2018\\\/10\\\/cropped-icone_white.png\",\"width\":512,\"height\":512,\"caption\":\"Pertinence Media\"},\"image\":{\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/pertinencemedia\\\/\",\"https:\\\/\\\/x.com\\\/pertinencemedia\",\"https:\\\/\\\/www.instagram.com\\\/pertinencemedia\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/pertinence-media\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.pertinencemedia.com\\\/fr\\\/#\\\/schema\\\/person\\\/93115e716ff5617a7507ac603dd94a9a\",\"name\":\"Pertinence Media\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/dc9eedb8b76c9cc65ddc1969ac803e2ff29053c0b223bbbed1eb03cf73a9ce68?s=96&d=mm&r=g00bed7fab5c121af612a8281e375937b\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/dc9eedb8b76c9cc65ddc1969ac803e2ff29053c0b223bbbed1eb03cf73a9ce68?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/dc9eedb8b76c9cc65ddc1969ac803e2ff29053c0b223bbbed1eb03cf73a9ce68?s=96&d=mm&r=g\",\"caption\":\"Pertinence Media\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"5 facteurs de r\u00e9ussite pour vos campagnes marketing par courriel","description":"Le courriel est un des canaux les plus rentables en marketing num\u00e9rique. Voici 5 les facteurs cl\u00e9s de r\u00e9ussite d'une campagne marketing par courriel.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/","og_locale":"fr_FR","og_type":"article","og_title":"5 facteurs de r\u00e9ussite pour vos campagnes marketing par courriel","og_description":"Le courriel est un des canaux les plus rentables en marketing num\u00e9rique. Voici 5 les facteurs cl\u00e9s de r\u00e9ussite d'une campagne marketing par courriel.","og_url":"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/","og_site_name":"Pertinence Media","article_publisher":"https:\/\/www.facebook.com\/pertinencemedia\/","article_published_time":"2017-03-06T21:04:37+00:00","article_modified_time":"2019-02-11T20:26:04+00:00","og_image":[{"width":780,"height":390,"url":"https:\/\/www.pertinencemedia.com\/wp-content\/uploads\/2017\/03\/icon-2087418_1280_1487958588.png","type":"image\/png"}],"author":"Pertinence Media","twitter_card":"summary_large_image","twitter_creator":"@pertinencemedia","twitter_site":"@pertinencemedia","twitter_misc":{"\u00c9crit par":"Pertinence Media"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/#article","isPartOf":{"@id":"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/"},"author":{"name":"Pertinence Media","@id":"https:\/\/www.pertinencemedia.com\/fr\/#\/schema\/person\/93115e716ff5617a7507ac603dd94a9a"},"headline":"5 facteurs de r\u00e9ussite pour vos campagnes marketing par courriel","datePublished":"2017-03-06T21:04:37+00:00","dateModified":"2019-02-11T20:26:04+00:00","mainEntityOfPage":{"@id":"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/"},"wordCount":86,"publisher":{"@id":"https:\/\/www.pertinencemedia.com\/fr\/#organization"},"image":{"@id":"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/#primaryimage"},"thumbnailUrl":"https:\/\/www.pertinencemedia.com\/wp-content\/uploads\/2017\/03\/icon-2087418_1280_1487958588.png","articleSection":["Marketing par courriel"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/","url":"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/","name":"5 facteurs de r\u00e9ussite pour vos campagnes marketing par courriel","isPartOf":{"@id":"https:\/\/www.pertinencemedia.com\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/#primaryimage"},"image":{"@id":"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/#primaryimage"},"thumbnailUrl":"https:\/\/www.pertinencemedia.com\/wp-content\/uploads\/2017\/03\/icon-2087418_1280_1487958588.png","datePublished":"2017-03-06T21:04:37+00:00","dateModified":"2019-02-11T20:26:04+00:00","description":"Le courriel est un des canaux les plus rentables en marketing num\u00e9rique. Voici 5 les facteurs cl\u00e9s de r\u00e9ussite d'une campagne marketing par courriel.","breadcrumb":{"@id":"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/#primaryimage","url":"https:\/\/www.pertinencemedia.com\/wp-content\/uploads\/2017\/03\/icon-2087418_1280_1487958588.png","contentUrl":"https:\/\/www.pertinencemedia.com\/wp-content\/uploads\/2017\/03\/icon-2087418_1280_1487958588.png","width":780,"height":390},{"@type":"BreadcrumbList","@id":"https:\/\/www.pertinencemedia.com\/fr\/blog\/5-facteurs-cles-de-reussite-pour-vos-prochaines-campagnes-par-courriel\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.pertinencemedia.com\/fr\/"},{"@type":"ListItem","position":2,"name":"5 facteurs de r\u00e9ussite pour vos campagnes marketing par courriel"}]},{"@type":"WebSite","@id":"https:\/\/www.pertinencemedia.com\/fr\/#website","url":"https:\/\/www.pertinencemedia.com\/fr\/","name":"Pertinence Media","description":"Restez pertinennt \u00e0 l&#039;\u00e8re du num\u00e9rique","publisher":{"@id":"https:\/\/www.pertinencemedia.com\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.pertinencemedia.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.pertinencemedia.com\/fr\/#organization","name":"Pertinence Media","url":"https:\/\/www.pertinencemedia.com\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.pertinencemedia.com\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/www.pertinencemedia.com\/wp-content\/uploads\/2018\/10\/cropped-icone_white.png","contentUrl":"https:\/\/www.pertinencemedia.com\/wp-content\/uploads\/2018\/10\/cropped-icone_white.png","width":512,"height":512,"caption":"Pertinence Media"},"image":{"@id":"https:\/\/www.pertinencemedia.com\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/pertinencemedia\/","https:\/\/x.com\/pertinencemedia","https:\/\/www.instagram.com\/pertinencemedia\/","https:\/\/www.linkedin.com\/company\/pertinence-media"]},{"@type":"Person","@id":"https:\/\/www.pertinencemedia.com\/fr\/#\/schema\/person\/93115e716ff5617a7507ac603dd94a9a","name":"Pertinence Media","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/dc9eedb8b76c9cc65ddc1969ac803e2ff29053c0b223bbbed1eb03cf73a9ce68?s=96&d=mm&r=g00bed7fab5c121af612a8281e375937b","url":"https:\/\/secure.gravatar.com\/avatar\/dc9eedb8b76c9cc65ddc1969ac803e2ff29053c0b223bbbed1eb03cf73a9ce68?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/dc9eedb8b76c9cc65ddc1969ac803e2ff29053c0b223bbbed1eb03cf73a9ce68?s=96&d=mm&r=g","caption":"Pertinence Media"}}]}},"authors":[{"term_id":535,"user_id":3,"is_guest":0,"slug":"pmedia","display_name":"Pertinence Media","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/dc9eedb8b76c9cc65ddc1969ac803e2ff29053c0b223bbbed1eb03cf73a9ce68?s=96&d=mm&r=g","first_name":"Pertinence","last_name":"Media","user_url":"","job_title":"","description":""}],"_links":{"self":[{"href":"https:\/\/www.pertinencemedia.com\/fr\/wp-json\/wp\/v2\/posts\/3733","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pertinencemedia.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pertinencemedia.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pertinencemedia.com\/fr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pertinencemedia.com\/fr\/wp-json\/wp\/v2\/comments?post=3733"}],"version-history":[{"count":0,"href":"https:\/\/www.pertinencemedia.com\/fr\/wp-json\/wp\/v2\/posts\/3733\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pertinencemedia.com\/fr\/wp-json\/wp\/v2\/media\/3735"}],"wp:attachment":[{"href":"https:\/\/www.pertinencemedia.com\/fr\/wp-json\/wp\/v2\/media?parent=3733"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pertinencemedia.com\/fr\/wp-json\/wp\/v2\/categories?post=3733"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pertinencemedia.com\/fr\/wp-json\/wp\/v2\/tags?post=3733"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.pertinencemedia.com\/fr\/wp-json\/wp\/v2\/ppma_author?post=3733"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}