A Strategic Guide to planning your Digital Marketing Campaigns
While advertising is undeniably a must to increase your visibility, it is essential to follow some good practices to maximize your investments in this area.
This 9 step plan will help you identify, analyze and even reorient your digital strategy to maximize its effectiveness.
The nine elements detailed in this ebook are all steps to consider before, during and after the implementation of your digital strategy, whether it is carried out internally or externally with the help of a digital marketing agency.
What you will find inside this eBook:
- How to choose the right metrics to measure your progress.
- How to calculate your target CPA and set your digital marketing budget.
- Why it’s important to have a clear strategy.
- How to establish a transparent relationship with your agency and/or internally.
- How to select the appropriate strategies based on your objectives.
- How to maintain brand relevancy on all channels.
- How to ensure that your strategy matches your customer journey.
- How to keep your process agile.
Get the ebook
Download this ebook if you wish to identify, analyze and even reorient your digital strategy to maximize its effectiveness.
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