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By: Pertinence Media | On: 01/10/2018 | Category: Digital Marketing, e-commerce |

Understanding and applying Drive-To-Store in our digital marketing campaigns

During the past couple of years, many experts have spoken out on the future of retail. Few of them saw a glorious future for traditional retail trade, while ecommerce was gaining more and more market share.

5 types of B2B content you should invest in to increase your credibility

If content marketing has become the number one weapon of many companies wishing to develop new customers, it is good that this strategy has been proven for many years in terms of visibility and reputation.
Investing in a content marketing strategy must, however, be carefully considered, with full knowledge of the issues and constraints of the exercise. Indeed, all the success (or failure!) of this method is based on the production and sharing of relevant content and high quality to disseminate your expertise to your customers and those you covet.

Comment augmenter ses ventes e-commerce

By: Pertinence Media | On: 29/05/2016 | Category: e-commerce |

How to increase your e-commerce sales?

This is the question that many people are asking … how can I increase my e-commerce sales? The question is simple, but the answer is a bit more complex because there are several ways to increase e-commerce sales

La clé du succès en commerce électronique

By: Pertinence Media | On: 08/05/2016 | Category: e-commerce |

Key to success in e-commerce: Communicating in moments that count

Acquiring new customers is often a more expensive activity. An interesting alternative is to work with our existing customers to increase the value of transactions thereof.